Brightening Vitamin Sunscreens

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The Urban Environment Vita-Clear Sunscreen is Skin-Caring

The Urban Environment Vita-Clear Sunscreen SPF 42 by Shiseido is a hybrid product that's designed to deliver protection against everything from UVA and UVB rays to blue light and environmental stressors, all the while being as comfortable as a skincare product. In fact, skincare aficionados will recognize skin-caring ingredients in the formula like hyaluronic acid.

This Vitamin C-infused product creates the look of visibly brighter and smoother skin in a matter of weeks, as well as softening the look of pores.

This lightweight yet powerful sunscreen product is clear and has a weightless texture that leaves a no-shine effect for up to eight hours. Notably, this invisible finish and skincare-like texture were made possible with Shiseido’s first water-gel-in-oil clear emulsion sunscreen formula.
Trend Themes
1. Skincare Sunscreens - Opportunity to create hybrid products that provide both sun protection and skincare benefits.
2. Blue Light Protection - Opportunity to develop products that protect against the harmful effects of blue light on the skin.
3. Invisible Finish Formulas - Opportunity to innovate with new sunscreen formulas that provide an invisible finish and skincare-like texture.
Industry Implications
1. Beauty and Personal Care - Opportunity for companies to create skincare sunscreen hybrids with UV, blue light, and environmental protection.
2. Technology - Opportunity for technology companies to develop solutions that combat blue light damage on the skin.
3. Chemical Manufacturing - Opportunity to develop new formulations and ingredients for innovative sunscreen formulas with a weightless texture and invisible finish.

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