Urban Daily Life by photographer Renato Crisulo shows how the average and casual person can look stunning when you take a closer look. The model, Elisa Cagna doesn't wear glitzy bling or decadent outfits. In her simple white tank, gray jeans and jersey jacket, she relaxes outdoors and looks absolutely gorgeous.
The natural features of the model are accentuated, further emphasizing the theme of showing off natural beauty. Her eyebrows are heavily lined and her eyes have smokey makeup. She wears no lipstick so all the emphasis is on her facial expression and her long, wavy, frizzy hair.
Her only accessories are the kinds of items girls can find at almost any jewelry store: bracelets with little metal pendants and simple silver rings. Urban Daily Life seems to capture a college girl in her element on her way home from school.
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Urban Daily Life Shows How the Casual Can Be Stunning
Trend Themes
1. Natural Beauty - Opportunity to develop innovative products and services that promote natural beauty without the need for excessive makeup or extravagant outfits.
2. Casual Chic - Potential for creating fashion lines that focus on simple, comfortable and stylish clothing for everyday wear.
3. Everyday Inspiration - Demand for photography and content that celebrates the beauty of everyday life, showcasing the allure of casual environments and ordinary people.
Industry Implications
1. Beauty and Cosmetics - Opportunity for disruptive innovation in the beauty industry by developing eco-friendly and natural beauty products.
2. Fashion and Apparel - Disruptive innovation potential in the fashion industry by creating lines of casual and comfortable clothing that still exudes style and elegance.
3. Photography and Media - Opportunity for disruption through the creation and promotion of content that explores the beauty of everyday life and captures the essence of ordinary individuals.