The Unthink social network is a new platform that is getting ready to launch in the week to come. In its run up to launch day, the platform has been branding itself as a freedom fighter in opposition to social media giant Facebook.
The folks behind the Unthink social network take issue with how user data is used as fodder to sell ad space. It will be interesting to see how competitive the site is, but one thing is for sure: they have a great aesthetic, that in my opinion has Facebook beat.
Implications - Social media has become an integral part in the daily lives of individuals and brands looking to engage with their consumers should use these sites effectively to communicate with customers. Companies would be wise to take this into consideration and use these platforms to appeal to this large demographic.
Social Media Rival Sites
Unthink Social Network Pits Itself Against Facebook
Trend Themes
1. Social Media Engagement - Exploring new ways for brands to effectively communicate with customers through social media platforms.
2. Data Privacy - Addressing concerns around the use of user data for targeted advertising on social media sites.
3. Competitive Social Platforms - The emergence of new social networks that aim to rival established platforms like Facebook.
Industry Implications
1. Advertising - Opportunity to provide targeted advertising solutions that respect data privacy on social media platforms.
2. Technology - Developing innovative tools and platforms that enhance social media engagement for brands and users.
3. Social Media - Creating alternative social network platforms that prioritize user privacy and offer unique features for a competitive edge.