The latest Union LA Spring/Summer 2019 collection is comprised of a plethora of graphic-incorporated goods for the season. The West Coast streetwear imprint unveiled the seasonal pieces on Instagram earlier this week and it is delivered from an angle that explores bright color palettes and patterning.
The new range highlights tees and hoodies adorned in captivating accents. A notable item is the colorful tie-dye hoodie that features psychedelic details reading "LSD,' "Lucy in the Sky With Diamonds," and "In The Age of Union." At the back of the piece is a graphic that represents a large open mouth to dive deeper into the graphics theme. Additional graphics read "Paid in Full" and "Union Records" The range is set to drop exclusively at Union LA on April 9th, followed by a wider online drop set for April 12th.
Psychedelic Vibrant Streetwear
The Union LA Spring/Summer 2019 Capsule Features Tie-Dye Designs
Trend Themes
1. Psychedelic Streetwear - Opportunity to create clothing lines that incorporate bright color palettes and tie-dye designs with graphic elements that explore creativity and self-expression.
2. Graphic-incorporated Goods - Opportunity to incorporate graphic designs outside traditional streetwear branding for apparel, accessories, and home goods.
3. Limited Drop Collections - Opportunity to create buzz through drop collections that are exclusive to certain retailers followed by an online release for wider exposure.
Industry Implications
1. Fashion Industry - Opportunity to infuse more creativity, graphic art, and tie-dye elements into streetwear clothing lines to target a wider audience.
2. Art Industry - Opportunity to collaborate with streetwear brands for more graphic artwork on clothing, accessories, and art installations to cater to a younger audience who enjoy vibrant colors and creativity.
3. Music Industry - Opportunity to collaborate with streetwear brands to create merchandise with unique graphic artwork for bands, record labels and music events.