The Godshall's Uncured Canadian Turkey Bacon is being launched at Sam's Club locations as a flavorful option for shoppers to pick up that's crafted with all-natural ingredients.
The turkey bacon is made with US-raised turkey and has a thick cut that's infused with the flavor of real wood thanks to its smoked recipe. Featuring 12-grams of protein per serving, the bacon doesn't contain any gluten, MSG or nitrates and has just 90-calories. The product is being launched in 20-ounce packages with two 10-ounce packs within at a price point of $8.94.
Executive Director of Marketing Francis Yupangco spoke on the Godshall's Uncured Canadian Turkey Bacon saying, "To date, Canadian Turkey Bacon has been a niche subcategory, with only Godshall’s and one other company producing it. The launch into Sam’s Club will be the first time that Canadian Turkey Bacon is available nationwide."
All-Natural Canadian Bacon Products
The Godshall's Uncured Canadian Turkey Bacon is at Sam's Club
Trend Themes
1. All-natural Meat Products - Introducing all-natural meat products to the market is a trend that has potential for disrupting existing meat industries and offering consumers healthier alternatives.
2. Gluten-free Meat Products - Offering gluten-free meat products has potential to disrupt the meat industry, tap into the growing demand for gluten-free options, and provide healthier meat options for consumers.
3. New Meat Flavors - Introducing new and unique flavors to traditional meat products can create disruptive innovation opportunities for food companies looking to stand out in the meat industry.
Industry Implications
1. Food Production - With growing concerns about health and wellness, offering all-natural and gluten-free meat products can provide disruptive innovation opportunities and increase market share in the food production industry.
2. Grocery Retail - Introducing new meat products with unique flavors and healthier options into grocery stores could provide disruptive innovation opportunities for grocery retail companies to attract health-conscious customers and increase sales.
3. Fast Food Chains - Fast food chains could benefit from incorporating all-natural and gluten-free meat options into their menus, offering healthier and unique alternatives to traditional fast food options.