A Netherlands-based company called 'Fontstand' allows users to rent different types of font in exchange for a small fee. While the cost of purchasing fonts can be extremely costly for the average consumer, Fontstand makes the process more affordable by doing away with traditional licensing fees.
Fontstand operates as a Mac OS X app, which allows users to browse through thousands of different types of font from 20 global type foundries and independent designers. Users can test drive any of these fonts for free, but only for an hour. After the first hour has passed, the fonts are then available for rent for a period of 30 days. The price of each rental is only 10 percent of the purchase price and it comes free of any location-based restrictions.
The service is ideal for design students and small-scale contractors who might need a particular font for one-time use.
Typography Rental Services
This New Company Allows Users to Rent Different Types of Font
Trend Themes
1. Font Rental Services - The rise of affordable font rental services presents an opportunity for businesses to explore different font options without committing to large licensing fees.
2. Mac OS X App Market - Fontstand's success in the Mac OS X app market shows the potential for innovative software solutions in this untapped market.
3. Independent Type Designers and Foundries - The emergence of platforms like Fontstand presents an opportunity for independent type designers and foundries to showcase their work to a wider audience.
Industry Implications
1. Graphic Design - Font rental services like Fontstand can be a disruptive innovation opportunity for graphic design companies looking for more affordable font options.
2. Education - Font rental services have the potential to revolutionize typography education, allowing educators to expose students to a wider range of fonts without having to invest in expensive licensing fees.
3. Software Development - The success of Fontstand in the Mac OS X market presents an opportunity for software developers to create innovative font-related software solutions for this untapped market.