Artist-Backed Typhoon Relief

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Tulong Tulong is a Toronto-based Fundraiser Initiative

In light of the devasting three typhoons that recently hit the Philippines, Toronto creatives got together to launch Tulong Tulong, an online store raising funds for typhoon relief. The platform is selling a range of donated goods and services with all proceeds being donated to support those affected by the typhoon in the Philippines. The platform will be donating proceeds to For the Future PH and For Our Farmers, two youth-led organizations based in the Philippines.

Tulong Tulong offers several ways to support. Consumers can purchase one or more of the $5 raffle tickets to win their chosen item. Alternatively, fans can also purchase items directly in the 'Up For Grabs' section, however, there are very limited quantities. Currently, the relief platform only has the capacity to entertain purchases in Toronto and GTA.
Trend Themes
1. Online Fundraiser Platforms - The success of Tulong Tulong highlights the need for more online fundraising platforms to support disaster relief efforts globally.
2. Art and Creativity as Fundraising Tools - Tulong Tulong demonstrates the power of creativity and the arts to fundraise and drive social impact initiatives, presenting opportunities for businesses with an interest in supporting social causes through art and creativity.
3. Youth-led Philanthropic Organizations - The focus on youth-led organizations at the heart of Tulong Tulong's initiative highlights the importance of supporting and investing in young philanthropic leaders.
Industry Implications
1. E-commerce - The success of Tulong Tulong presents an opportunity for e-commerce businesses to develop new partnerships and fundraising initiatives with social impact organizations and causes.
2. Art and Culture - Tulong Tulong's innovative approach to fundraising through the arts presents opportunities for businesses in the art and culture industries to develop creative ways to drive social impact and support disaster relief efforts.
3. Youth Leadership Development - The focus on youth-led organizations at the heart of Tulong Tulong's initiative presents opportunities for businesses focused on supporting the development of young leaders and philanthropists.

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