Aside from being purely useful for dispensing a product, the tube packaging design for 3M's Patch Plus Primer 4-in-1 serves as a handy home repair tool itself.
Like most products that adopt tube packaging systems, this one boasts a screw-off cap for dispensing the spackling compound with built-in primer for wall repair. Beyond this, the DIY-focused design also includes a putty knife at the point where the tube tapers and a sanding pad on the product's colored cap closure.
Beyond assessing the value of a product itself before making a purchasing decision, many cost-conscious consumers are also taking packaging into consideration, especially if a product comes in a form like this that saves them from having to invest in other purchases to support a particular project.
Multitool Tube Packaging
The 3M Patch Plus Primer 4-in-1 Boasts a Useful Packaging Design
Trend Themes
1. Multifunctional Packaging - There is an opportunity to innovate by combining the functionality of packaging with other tools or products.
2. Diy-focused Design - Offering packaging with built-in tools or features for home repair projects appeal to consumers with a DIY approach.
3. Packaging as Value-adding Component - By creating packaging that doubles as a tool or component, companies can add value to the product and attract cost-conscious consumers.
Industry Implications
1. Home DIY - Innovative packaging designs with built-in tools or features have disruptive potential to change the home DIY industry.
2. Consumer Goods - Creating value-added packaging designs can set companies apart in the highly competitive consumer goods industry.
3. Construction and Home Repair - Multifunctional packaging designs have the potential to disrupt the construction and home repair industries by providing all-in-one solutions for small repairs.