There are scores of different oils blended into various skincare products, but True Moringa is a new brand that goes all in on just one of those: moringa oil. The company's face, hair, and body oils all feature the ingredient, favoring it because of its unique anti-aging qualities.
The moringa, or drumstick tree, is native to the southern foothills of the Himalayas. The oil that can be produced from moringa seed pods is naturally rich in the cytokinin zeatin, which stimulates cell division and growth. These processes are essential in reducing and reversing the effects of aging.
One of the most appealing aspects of True Moringa's oils is that, thanks to the natural ingredient, they're suitable for all skin types.
Moringa Skin Products
'True Moringa' Infuses All Its Products With Natural Moringa Oil
Trend Themes
1. Natural Skincare - There is an opportunity to create more skincare products that feature natural ingredients, such as moringa oil, for its unique anti-aging qualities.
2. Single-ingredient Products - Creating skincare products that focus on a single ingredient, such as moringa oil, can offer a unique value proposition to consumers looking for a specific benefit.
3. Anti-aging Skincare - The unique anti-aging qualities of moringa oil can inspire the creation of more skincare products that target this specific need for consumers.
Industry Implications
1. Skincare - There is an opportunity for companies in the skincare industry to create products that utilize natural ingredients, like moringa oil, to offer unique benefits to consumers.
2. Beauty - Beauty brands can explore the use of single-ingredient products, like those featuring moringa oil, that can appeal to consumers looking for specialized solutions.
3. Health & Wellness - Health and wellness companies can explore the use of moringa oil and other natural ingredients in skincare products that promote anti-aging and overall skin health.