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Alo and Tropic of C Debut a Collection of Handwoven Swimwear

Alo and Candice Swanepoel’s Tropic of C have joined to produce a collection of handwoven swimwear pieces. The three-piece capsule was designed in Northern Peru by indigenous female artisans, and the campaign spotlights Swanepoel sporting the new offerings in a tropical beach climate.

The collection includes a crochet bandeau, bucket hat, bikini set, and one-piece, arriving in multiple classic colors for easy styling. The one-piece comes in bold black and red colorways, while consumers can shop the minimalistic bikini set in numerous shades, including a multi-color striped and plum ‘Praia’ colorway. A 'Crochet Bandeau' can be styled in two different ways, and comes with a matching crochet bucket hat.

The new collection from Tropic of C and Alo is now available on the Alo website and select retail locations.
Trend Themes
1. Handwoven Swimwear - The use of indigenous female artisans from Northern Peru for handweaving swimwear creates an opportunity for promoting sustainability and social responsibility in fashion.
2. Crocheted Swimwear - The revival of the art of crochet in fashion creates potential for customization and uniqueness in the swimwear industry.
3. Collaborative Capsules - Collaborative efforts between fashion brands and social enterprises can promote cultural appreciation and meaningful engagement with indigenous communities.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from sustainable and socially responsible practices in production to meet the growing demand for ethical fashion.
2. Swimwear Industry - The swimwear industry can explore artisanal production techniques, such as handweaving and crochet, to diversify product offerings and cater to consumer desire for customization and uniqueness.
3. Social Enterprise - Social enterprises have opportunities to collaborate with fashion brands in creating capsule collections, promoting cultural appreciation, and providing sustainable livelihoods for marginalized communities.

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