Wilson Sporting Goods Co. created the Triniti tennis ball which is it's the first tennis ball from the company that features a sustainable design. The Triniti tennis ball was developed by the innovation arm of Wilson, Wilson LABS. The company was able to create a tennis ball that lasts significantly longer and has a better performance.
The ball is comprised of plastomer and STR felt, the plastomer design makes the ball lighter than previous versions, while the STR felt is 50% more flexible.
Hans-Martin Reh, the General Manager of Racquet sports for Wilson, spoke about the new product, "While the tennis ball has not fundamentally changed over 40 years, it has contributed to landfill issues across the world. We decided to re-engineer the ball from the inside out to be gentler on our world while not giving an inch in performance, actually enhancing it."
Sustainable Tennis Ball Designs
Wilson Sporting Goods Created the Eco-Friendly Triniti Tennis Ball
Trend Themes
1. Eco-friendly Tennis Balls - The development of eco-friendly tennis balls provides an opportunity for sustainable and environmentally-conscious innovations in the sports industry.
2. Sustainable Design in Sports Equipment - The use of sustainable materials in sports equipment design presents an opportunity for companies to differentiate themselves and appeal to environmentally-conscious consumers.
3. Innovation in Sports Ball Design - The Triniti tennis ball's innovative design shows potential for companies to revolutionize traditional sports equipment and improve performance while also considering environmental impact.
Industry Implications
1. Sporting Goods - The development of sustainable sports equipment provides an opportunity for companies to appeal to environmentally-conscious consumers and differentiate themselves in the market.
2. Eco-friendly Products - The creation of eco-friendly tennis balls aligns with the growing demand for environmentally-conscious products and provides an opportunity for companies to tap into this market.
3. Waste Management - The development of eco-friendly tennis balls presents an opportunity for waste management companies to partner with sporting goods manufacturers to reduce landfill waste and promote sustainable practices.