Functional Superfood Yogurts

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Trimona Foods' Yogurts are Designed to Protect, Refresh & Revive

Although yogurt is often consumed for its protein or probiotic contents, Trimona Foods is introducing a new trio of functional Superfood Yogurts that are packed with ingredients to offer even more benefits. Like a line of functional beverages, the new Superfood Yogurts are offered in varieties like Protect, Refresh and Revive featuring potent additions like hormone-balancing maca, antioxidant-rich acai and matcha and anti-inflammatory turmeric.

Each of the Trimona Superfood cups boasts billions of vital probiotics, 5,000 milligrams of superfoods, Proviotic (a pathogen inhibitor) and no added sugar, since the brand uses monk fruit as a plant-based, calorie-free sweetener. With these products, Atanas Valev, Trimona Foods' founder and Chief Yogurt Officer, says that: "Yogurt consumers have been looking for healthy, no added sugar, alternatives for a while."
Trend Themes
1. Functional Superfood Yogurts - Disruptive innovation opportunity: Develop new functional yogurt products that offer additional health benefits beyond protein and probiotics.
2. Probiotic-rich Superfood Products - Disruptive innovation opportunity: Explore the creation of other superfood-based products that are enriched with probiotics for added health benefits.
3. Plant-based Calorie-free Sweeteners - Disruptive innovation opportunity: Develop alternative sweeteners like monk fruit to cater to the growing demand for healthier, no-added sugar options.
Industry Implications
1. Dairy Industry - Disruptive innovation opportunity: Incorporate superfoods and functional ingredients into dairy products to meet the demand for healthier alternatives.
2. Functional Food and Beverage Industry - Disruptive innovation opportunity: Expand the range of functional foods and beverages by incorporating probiotics and superfoods for increased health benefits.
3. Alternative Sweetener Industry - Disruptive innovation opportunity: Develop and market plant-based, calorie-free sweeteners as a healthier alternative to traditional sugar and artificial sweeteners.

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