Encantos Media Studios and Nickelodeon have partnered to offer consumers a collection of children's products which draw inspiration from traditional Hispanic songs.
The launch includes toys, accessories, books and more, all which serve as an engaging platform for children to both celebrate culture and learn Spanish. The culturally inspired content transformed popular songs like "Los Pollitos," "Elefantitos," and "Mi Burrito Sabanero" into adorable lyrical cartoons, which encourage children to sing-along, helping one's child stay engaged throughout the holiday season, while remaining educated.
Nickelodeon hopes to continue to expand the line to the Hispanic market, and is set to launch more short-form content to the brand's digital pre-school platform and apps in the spring of 2018.
Hispanic Song-Inspired Content
Nickelodeon's Content Was Inspired by Traditional Hispanic Songs
Trend Themes
1. Traditional Hispanic Song-inspired Content - Opportunity for companies to create entertaining and educational content for children with a focus on traditional Hispanic songs.
2. Culturally Inspired Products for Children - Potential for businesses to develop a range of toys, accessories, and books that celebrate Hispanic culture and offer educational value.
3. Expanding Hispanic Market - Opportunity for brands to tap into the growing Hispanic market by offering culturally relevant and inclusive content and products.
Industry Implications
1. Entertainment - Disruptive innovation opportunities exist for entertainment companies to create engaging and educational content for children inspired by traditional Hispanic songs.
2. Toy Manufacturing - Opportunity for toy manufacturers to develop a range of culturally inspired toys that celebrate traditional Hispanic songs and promote learning.
3. Publishing - Publishing companies can capitalize on the demand for children's books inspired by Hispanic songs, creating educational and culturally enriching content.