Communicative Kiddie Toys

'Toymail' is a Like a Safe Voicemail System for Kids and Parents

Because small children may not yet know how to use a telephone, 'Toymail' makes it easy for young kids to communicate with their parents. The system is based on two-way communication, allowing kids to send and receive messages through a series of postbox-shaped toys called 'Mailmen.'

Parents can send messages to their kids via the Toymailer app. The app is free to download and 10 free "stamps" are included with the download, which is how individual messages are sent. Within the app, additional virtual stamps or unlimited monthly messaging services can be purchased.

The system is like an advanced walkie-talkie or a voicemail box for kids, which allows them to send and receive messages from family. Each day, the 'Daily Toymailer' delivers a unique message like a song, fun fact or a quote, which always assures there will be a new delivery from the Mailmen each day.

Currently, Toymail creators Gauri Nanda and Audry Hill have launched a Kickstarter campaign to finish producing these toys.
Trend Themes
1. Two-way Communication - There is an opportunity for disruptive innovation in developing new communication platforms that facilitate two-way communication between parents and young children.
2. Safe Messaging for Kids - There is a need for innovative solutions that provide a safe and controlled messaging system for young children to communicate with their parents.
3. Interactive Toy Messaging - The integration of interactive toys and messaging systems opens up opportunities for disruptive innovation in the toy industry.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry can explore the development of interactive toys that incorporate messaging capabilities, creating new and engaging products for children.
2. Communication Technology - The communication technology industry can innovate by creating secure and user-friendly platforms and apps specifically designed for safe messaging between parents and young children.
3. Mobile App Development - Mobile app developers can tap into the growing market for child-friendly messaging apps, offering features and functionalities suitable for young users and their parents.

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