The Topshop Unique 2010 London Fashion Week show channeled the more animalistic side of the beloved stories written by C.S. Lewis, ‘The Chronicles of Narnia.’
Narnia is a world where the animals can speak and behave as we humans do and that concept especially came to life in the Topshop Unique 2010 London show. Models stomped the runway sporting antlers and rodent-inspired head gear while wearing pieces from Topshop's latest collection.
Implications - With so many new responsibilities popping up each day, consumers are looking for ways to escape. Designs that feature a fantastical element are appealing to those who want some sort of relief from their everyday stresses. Companies trying to increase their value on the market could focus on this when coming out with new items.
Narnia-Inspired Fashion
The Topshop Unique 2010 London Fashion Week Show
Trend Themes
1. Fantastical Fashion - Designs with a fantastical element provide an escape from everyday stresses, appealing to consumers seeking relief.
2. Animal-inspired Accessories - Incorporating antlers and rodent-inspired head gear into fashion shows the potential for unique and whimsical accessories in the market.
3. Nostalgic Storytelling - Bringing beloved stories like 'The Chronicles of Narnia' to life through fashion evokes nostalgia and captivates consumers seeking a connection to their past.
Industry Implications
1. Fashion Design - Fashion designers can explore the use of fantastical elements and unique accessories to create innovative and captivating collections.
2. Retail - Retailers can capitalize on the demand for nostalgic storytelling by curating collections that evoke a sense of familiarity and connection with the past.
3. Entertainment - Entertainment companies can collaborate with fashion brands to bring beloved stories to life through immersive fashion shows and experiences.