Campfire Dessert Milkshakes

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The Sonic Toasted S’Mores Shake is Here for a Limited-Time

The Sonic Toasted S’Mores Shake is a new offering from the drive-in restaurant brand that will help to make the namesake campfire dessert a little easier to access this summer. The shake is achieved with a base of real ice cream that has been swirled with chocolate chunks before being infused with graham cracker crumbs. The milkshake is then topped with fluffy marshmallow along with even more graham cracker crumbs and the brand's signature cherry finishing touch.

The Sonic Toasted S’Mores Shake is available at participating locations now, but will only be on the menu through September 6, 2020 for hungry patrons to pick up. The shake is likely to be a hit amongst kids and adults alike seeking out an alternative way to enjoy the signature treat this summer.
Trend Themes
1. Campfire Dessert Milkshakes - The trend of combining popular desserts into unique milkshakes offers opportunities for creative culinary innovation.
2. Limited-time Food Offerings - Creating limited-time menu items can generate excitement and urgency in customers, driving sales and brand loyalty.
3. Gourmet Fast Food - Upscaling fast food menu items with premium ingredients and elevated flavor profiles can tap into the ever-growing demand for convenient, yet high-quality dining options.
Industry Implications
1. QSR (quick Service Restaurants) - The QSR industry can explore offering innovative milkshakes and limited-time menu items to keep customers coming back and attract new ones.
2. Fast Casual Dining - Upscaling fast food menu items with gourmet ingredients can help fast casual restaurants stand out in the crowded dining industry and appeal to discerning customers.
3. Food and Beverage Industry - The food and beverage industry can leverage the trend of combining popular desserts into unique milkshakes, offering consumers new and exciting flavor experiences.

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