LG Electronics Canada collaborated with Canadian designers George Sully, Hayley Elsaesser and Beurd Clothing on the LG VELVET 5G Time Capsule Collection, which was inspired by the all-new LG VELVET 5G device. The fall fashion capsule collection features a mix of clothing and accessories that show how "mobile devices can help enhance and influence style choices."
Key features of the LG VELVET 5G smartphone were woven into the design of the pieces, including the Waterdrop camera, iridescent color and its lightweight form. The modern streetwear styles take cues from the 90s and offer designs that are functional and fashionable. There's the Sully & Son Co. x LG VELVET 5G TECHPAC, which takes the form of a battery-powered backpack, plus bomber jackets, tie-dye tracksuits, t-shirt, bucket hats and other retro-modern looks.
Smartphone-Inspired Streetwear
The LG VELVET 5G Time Capsule Collection Takes After a New Device
Trend Themes
1. Smartphone-inspired Streetwear - The LG VELVET 5G Time Capsule Collection showcases a trend of incorporating tech features into fashion designs.
2. Functional Fashion - The collection also presents a trend of designing wearable tech accessories such as battery-powered backpacks and bucket hats.
3. Retro-modern Fashion - The LG VELVET 5G Time Capsule Collection can also be seen as part of a larger trend of blending vintage and modern styles.
Industry Implications
1. Fashion Industry - Fashion companies can incorporate tech features into their clothing lines and accessories to offer functional and stylish options for consumers.
2. Mobile Device Industry - Mobile device companies can collaborate with fashion designers to showcase the versatility of their devices and broaden their target audience.
3. Wearable Tech Industry - The collection demonstrates the potential for wearable tech to be more fashionable and accessible to consumers beyond fitness trackers and smartwatches.