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Tim Van Steenbergen Fall 2010 Shows Relaxed Autumn Fashions

The Tim Van Steenbergen Fall 2010 lookbook is awash in relaxed, layered fashions that are sure to please even the manliest of men. According to The Fashionisto, Van Steenbergen was inspired by sculptor/painter Lucio Fontana, and this attention to detail and motion is evident throughout the collection.

See more of the luscious knits, leather and separates from the Tim Van Steenbergen Fall 210 lookbook above.

Implications - Comfort is a predominant theme for young men and women. In fashion especially, youth consumers are electing to go with choices that are comfortable or ones that are purely aesthetic. Companies that can create products that are comfortable but also have distinct aesthetic merit will be poised to attract this group.
Trend Themes
1. Comfortable Fashion - Opportunity for fashion companies to create products that are both comfortable and visually appealing for young consumers.
2. Layered Styles - Potential for fashion brands to offer layered clothing options that provide both style and comfort.
3. Relaxed Aesthetics - Disruptive innovation opportunity for companies to design fashion collections that prioritize relaxed and laid-back aesthetics.
Industry Implications
1. Fashion - Fashion industry can tap into the trend of comfortable and visually appealing clothing for young consumers.
2. Knitwear - Knitwear industry can capitalize on the demand for comfortable and layered clothing options.
3. Leather Goods - Opportunity for the leather goods industry to offer relaxed and visually appealing leather separates.

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