The Tessemae’s Everything Bagel Ranch Dressing has been introduced by the brand as its latest condiment variety for consumers to enjoy in place of traditional dressings when seeking sometime unexpected and distinctly unique.
The dressing has been developed through the 'Create out Next Ranch Contest,' which encouraged consumers to have their say in what the new variation on the brands classic ranch dressing should be. The product is free from dairy, free from sugar, made with cage-free eggs, gluten-free and even Whole30-approved to make it suitable for consumers who practice alternative diets.
The Tessemae’s Everything Bagel Ranch Dressing addresses the increasing consumer interest in alternative artisan food products as they seek to maintain a healthy lifestyle that doesn't skimp when it comes to flavor.
Bagel-Flavored Salad Dressings
The Tessemae’s Everything Bagel Ranch Dressing is Savory
Trend Themes
1. Alternative Artisan Food Products - Disruptive innovation opportunity: Develop unique condiment varieties with healthy and flavorful alternatives to traditional dressings.
2. Alternative Diets - Disruptive innovation opportunity: Create dressings that cater to consumers following alternative diets such as dairy-free, sugar-free, gluten-free, and Whole30-approved.
3. Consumer Engagement - Disruptive innovation opportunity: Encourage consumer input and engagement by holding contests or surveys to create new product variations.
Industry Implications
1. Food Manufacturing - Disruptive innovation opportunity: Rethink traditional dressing recipes and ingredients to align with changing consumer preferences for healthier and more personalized options.
2. Health and Wellness - Disruptive innovation opportunity: Develop products that cater to the increasing consumer interest in maintaining a healthy lifestyle without sacrificing flavor.
3. Culinary Contests - Disruptive innovation opportunity: Utilize interactive campaigns like contests to involve consumers in the creation process and generate excitement around new product launches.