Terre Bleu is Ontario's largest lavender farm and it has had a busy season with various skill-developing workshops, entertaining events, and many, many visits from curious individuals.
As Terre Bleu prepares for the end of the 2021 season, it doesn't miss the opportunity to go out with a bang. The farm is hosting a Season Finale, in collaboration with The National Ballet. On September 10th from 3 PM to 7:30 PM, individuals are invited to experience a colorful, engaging, and educational event. Tickets are available on Terre Bleu's website and the purchase will unlock various perks, including a 45-minute pilates class taught by Kate Kernaghan, the Director of In Studio at The National Ballet of Canada. Individuals will gain a behind-the-scenes glimpse of "how the National Ballet’s Apprentices warm-up and train, as well as a working rehearsal of two pieces of repertoire narrated by Christopher Stowell, The National Ballet of Canada’s Associate Artistic Director." There will also be a live string symphony, local bites and drinks, and let's not forget the experience of Terre Bleu's estate and iconic yellow door.
Lavender Farm Events
Terre Bleu is Closing the Farming Season with an Exciting Collaboration
Trend Themes
1. Agricultural Tourism - Terre Bleu's lavender farm events showcase the potential of agricultural tourism for engaging visitors and generating revenue.
2. Collaborative Partnerships - The collaboration with The National Ballet shows the potential for unique and unexpected partnerships in creating engaging and immersive events.
3. Experiential Marketing - Terre Bleu's Season Finale event demonstrates the potential for experiential marketing to create memorable and shareable experiences for customers.
Industry Implications
1. Tourism and Hospitality - The success of Terre Bleu's events highlights the potential for the tourism and hospitality industries to incorporate experiential elements into their offerings.
2. Performing Arts - The collaboration with The National Ballet showcases the potential for the performing arts industry to venture into unexpected collaborations that expand their audience reach.
3. Event Management - Terre Bleu's Season Finale event highlights the potential for event management companies to create unique and immersive experiences that stand out in a crowded marketplace.