Ten C launched its latest collection for Spring/Summer 2018 focusing highly on textiles, high-quality craftsmanship and timeless styles. The label emphasizes the importance of versatility in its design with its simplistic styles, ensuring that its pieces are easily integrated into a wide range of life activities. Every seasonal offering from Ten C is constructed from unique functional fabric materials as well.
The brand's signature OJJ weather cloth is both lightweight and water-resistant, further boasting the concept of functionality—this material is also used in the construction of the collection's Fishtail Parka and the range of Field Jackets.
The label also explores new materials with the capsule, including a breathable blend of polyester and cotton used to craft the Tempest Anorak. The Ten C SS18 collection also includes a range of t-shirts, zip-up sweaters and hoodies constructed with plush mako cotton fleece in pastel or overdyed colors.
Versatile Textile-Focused Clothing
Ten C's Spring/Summer 2018 Capsule Emphasizes Fabric Innovation
Trend Themes
1. Textile Innovation - Opportunity to develop new fabric materials with unique functionalities for versatile and functional clothing.
2. Timeless Styles - Opportunity to create apparel designs that are classic and easily integrated into various life activities.
3. Simplistic Design - Opportunity to develop clothing pieces that are simple in design yet highly versatile.
Industry Implications
1. Fashion - Opportunity for fashion brands to incorporate textile innovation and timeless styles into their collections.
2. Outdoor Gear - Opportunity for outdoor gear manufacturers to utilize new fabric materials for functional and versatile apparel pieces.
3. Athletic Apparel - Opportunity for athletic apparel brands to embrace simplistic designs that can easily transition from workout to everyday wear.