Nike introduced yet another tonal iteration of the Dunk Low sneaker model to join its roster with the new Teddy Bear colorway palette. The shoe was recently seen in a Pink Teddy Bear up date and this time around, it highlights a cozy brown tone throughout the silhouette.
It is made from a blend of materials including suede throughout the upper and then detailed with an off-white tonal branded Swoosh. Branding continues in the form of the Nike tag with themed stitching along the lateral side of the shoe. There is an outline of a teddy bear head that marks the medial side of the heel. Rounding out the look are the laces with blue and brown speckled detail.
Plush Bear-Inspired Sneakers
Nike's Dunk Low Gets a New Playful Teddy Bear Colorway
Trend Themes
1. Plush Sneaker Trends - The rise of playful and unique sneaker designs inspired by plush toys provides an opportunity for shoe and toy brands to collaborate on limited edition releases.
2. Tonal Colorway Trends - Sneaker brands can capitalize on the popularity of tonal color schemes by creating different palettes and variations within their collections.
3. Themed Stitching Trends - Including intricate themed stitching on sneakers can add a level of personalization and uniqueness to the shoe, leading to more consumer interest and loyalty.
Industry Implications
1. Footwear Industry - The plush sneaker trend creates an opportunity for footwear companies to explore new materials and designs, as well as collaborate with toy companies to create unique collections.
2. Fashion Industry - Tonal colorway and themed stitching trends in sneakers provide an opportunity for fashion brands to incorporate these design elements into their own collections, extending the reach of the trend beyond sneaker culture.
3. Toy Industry - Collaborating with sneaker brands on plush-inspired collections not only expands the toy industry's audience, but provides an opportunity for creative cross-promotion and potentially lucrative limited edition releases.