Swimwear label Speedo launches its Take Pride collection in celebration of Pride Month and to support of the LGBTQ+ community. The capsule is predominantly dark-hued with black and dark gray canvases and rainbow accents as a nod to the theme. The label aims to celebrate the courage and spirit that each and every individual encapsulates, "no matter what lane you swim in, Speedo is on your team." The capsule is limited edition and offers pieces for both in and out of the water.
Speedo's Take Pride collection is comprised of one piece swimsuits, swim briefs, goggles, a swim cap, t-shirts, tank tops and a lightweight hoodie. All of the pieces from the range are now available to shop online at Speedo.
Celebratory Pride Swimwear
Speedo's Take Pride Capsule Captivates Spirit and Strength
Trend Themes
1. Celebratory Pride Swimwear - The trend of creating specialized swimwear collections to celebrate Pride Month and support the LGBTQ+ community.
2. Limited Edition Capsule Collections - The trend of creating limited edition, themed collections that offer a range of products for in and out of the water.
3. Inclusive Branding - The trend of brands aiming to celebrate the courage and spirit of individuals from diverse backgrounds and communities.
Industry Implications
1. Fashion - Fashion industry has the opportunity to create specialized collections that celebrate and support specific communities like the LGBTQ+.
2. Retail - Retailers can capitalize on the demand for limited edition, themed collections by partnering with brands to create exclusive products.
3. Sports and Athletic Equipment - Sports and athletic equipment industry can offer specialized gear and accessories that align with inclusive branding initiatives.