Strap-Happy Heels

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Christopher Kane and Jonathan Saunders' Strappy Shoes for Spring 2010

Christopher Kane and Jonathan Saunders showed strappy, swirly heels at their respective Spring 2010 shows in London. Both also worked with a pretty pastel palette that added to the whimsical nature of the shoes. Kane concentrated on creating swirly heels that were decidedly soft-serve ice-cream-esque. Saunders opted for mostly two-toned footwear with lots of strappy ankle detailing and snake-print leather. It looks like this spring strappy, swirly heels will have women running in circles!
Trend Themes
1. Strappy Heels - Disruptive innovation opportunity: Explore new materials and designs to create innovative and comfortable strappy heels.
2. Pastel Palette - Disruptive innovation opportunity: Develop environmentally friendly and sustainable dyes and pigments for pastel-colored footwear.
3. Whimsical Footwear - Disruptive innovation opportunity: Introduce augmented reality technology to create interactive and playful elements in whimsical footwear designs.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporate 3D printing technology to produce customizable and affordable strappy heel designs.
2. Footwear - Disruptive innovation opportunity: Implement smart textile technologies to enhance the comfort and functionality of strappy heels.
3. Textile - Disruptive innovation opportunity: Develop lightweight and flexible materials that provide both style and support in strappy heel construction.

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