This sweet and sour lollipop is definitely suitable for children, but its appearance takes the form of a mini beer mug. Infused with a variety of different fruit flavors, the Tarrito lollipop by Mexican snack manufacturer Dulces Vero tastes absolutely nothing like it seems.
The lollipop is supposed to taste sour at first lick, but gets sweeter as it melts more. Why it is shaped like an alcoholic beverage is not stated. However, this clever design surely catches a lot more attention at the corner store than just a regular spherically shaped lollipop. Though adults may be a little disappointed to find out they have no actual correlation to beer, young children probably feel cool sucking on a forbidden drink-shaped candy.
Beer-Shaped Fruit Lollipops
This Sweet and Sour Lollipop is in the Shape of a Beer Mug
Trend Themes
1. Sweet-sour Combination - Opportunity to create unique flavor combinations that provide a contrast of sweet and sour tastes.
2. Novelty Shaped Candy - Potential for creating lollipops or candies in unconventional shapes to stand out and capture attention.
3. Misleading Design - Possibility to develop products with design elements that surprise and intrigue consumers.
Industry Implications
1. Confectionery - Disruptive innovation opportunity lies in creating unconventional and unique candy shapes and flavors.
2. Children's Snacks - Opportunity to develop fun and engaging snacks that appeal to younger demographics.
3. Novelty Gifts - Potential for creating novelty items that elicit surprise and delight in a gifting context.