Being involved in green practices is becoming ever more important to a brand's reputation, and now Sustainability Momentum (or Sumo) is helping companies monitor their employees' eco-friendly habits so that employees may be rewarded accordingly.
Sustainability Momentum, a program developed by UK-based CloudApps, lets brands measure an employee's carbon footprint. With the program, you can see whether a worker has been recycling or how much energy she has been consuming -- the program tracks the employee's consumption in real-time. If an employee reaches a certain target, he gets a corresponding bonus.
The Sustainability Momentum program offers an interesting way to encourage specific employee habits, and the results will most definitely be positive -- less waste and consumption means lower costs, and the use of a green monitoring system like this only stands to elevate a brand's image to the public.
Employee Eco Tracking
Sustainability Momentum Helps Brands Monitor Workers' Carbon Footprint
Trend Themes
1. Employee Eco Tracking - Encouraging specific eco-friendly employee habits with the use of a monitoring system like Sustainability Momentum can lead to cost savings and an enhanced brand image
Industry Implications
1. Sustainability Software - The development of programs like Sustainability Momentum by CloudApps presents a significant opportunity for the Sustainability Software industry to innovate and grow
2. Human Resources - Integrating employee eco tracking as part of HR processes can lead to better employee engagement and retention in the HR industry
3. Green Consumer Goods - The use of eco tracking technology in employee performance tracking can give brands a competitive edge in the green consumer goods industry as customers become more inclined to choose sustainable companies