Inspired by the unboxing craze, surprise toys have become some of the most popular playthings for kids. Now, Pop Pop Hair Surprise! is being introduced as a new line of collectible mini dolls that are unveiled through a series of surprises. The three-in-one surprise toys consist of a Pop Brush, a Pop Roller and a Pop Hair that doubles as a spray bottle.
The unboxing experience involves spraying a Pop Pod until it reveals a Pop Roller. Inside the Pop Roller is a Pop Hair Pet with long, brushable hair that's washable and wearable. As well as having plenty of different personalities and styles, the unique characters share different hair types like curly textures and two-tone colors.
The collectible characters can be found within themes like Girly Q’s, Disco ‘Dos, Pretty in Punks and Bed Heads, and kids will enjoy searching for rare twins and characters.
Three-in-One Surprise Toys
Pop Pop Hair Surprise! Opens to Reveal a Roller & a Pop Hair Pet
Trend Themes
1. Surprise Toys as Collectibles - The increasing popularity of surprise toys is evolving into collectibles that offer unboxing experiences.
2. Combining Multiple Surprise Elements - Innovations in surprise toy design involve combining multiple surprises into one product to enhance the unboxing experience.
3. Washable and Reusable Toy Components - Surprise toys with washable and reusable components provide more value and longevity to the consumer.
Industry Implications
1. Toy Industry - The toy industry can capitalize on the growing demand for surprise toy collectibles by introducing new and innovative lines of products.
2. Retail Industry - Retailers can attract more customers by featuring surprise toy collectibles in their stores and creating unique packaging and displays for these products.
3. Consumer Goods Industry - The consumer goods industry can develop and market surprise toys with washable and reusable components to appeal to environmentally-conscious consumers.