In preparation for National Ice Cream Day, So Delicious Dairy Free will be kicking off the festivities with the #EveryDayIsSundae campaign sharing sundae recipes for every day of the week. For the campaign, So Delicious Dairy Free collaborated on different dairy-free ice cream recipes, which will be shared on the creator's Instagram channel.
The week of sundae recipes will start off with a Brunch Waffle Sundae by Natalie Thomas, which combines So Delicious Chocolate Salted Caramel Oatmilk Frozen Dessert and So Delicious Creamy Vanilla Bean Oatmilk Frozen Dessert with grain-free vegan waffles. There's also a Kid-Friendly Dairy Free Sundae Bowl and a Taco Tuesday Sundae to look forward to recreating.
As part of the dairy-free sundae campaign, 50 fans will have the chance to win customized pints of their favorite So Delicious Dairy Free frozen desserts.
Dairy-Free Sundae Campaigns
#EveryDayIsSundae Shares a Week of Sundae Recipes
Trend Themes
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Dairy-free Dessert Campaigns — Opportunity for dairy-free brands to create innovative dessert campaigns to attract customers.
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Daily Recipe Sharing Campaigns — Opportunity for food brands to engage customers with daily recipe sharing campaigns on social media.
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Customized Product Giveaways — Opportunity for brands to attract and reward loyal customers with customized product giveaway campaigns.
Industry Implications
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Dairy-free Industry — Opportunity for dairy-free brands to highlight their products through social media campaigns like #EveryDayIsSundae.
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Food Industry — Opportunity for food brands to leverage social media platforms to engage their audiences through daily recipe sharing campaigns.
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Marketing Industry — Opportunity for marketing agencies to develop customized product giveaways to help brands increase customer loyalty and engagement.