Designer brand Hobo has teamed up with Clarks for this classic dessert boot with studded heel detailing. The suede shoes look like any other desert boot from the front but when turned around feature studded and a leather Hobo tag that add a bit of edge.
The studded dessert boots come in both tan and black with contrasting colored laces (orange and blue) to make sure your feet stand out in a crowd.
Implications - As people move into conglomerate cities and metropolitan centers with greater frequency, it becomes increasingly important to separate oneself from the endlessly flowing crowds. Products like these ensure a degree of individuality without the cost of whacky, over-the-top accessories. This is a delicate balance to achieve, but one that comes with considerable business rewards.
Studded Desert Boots
Hobo Teams With Clarks for Spring/Summer 2010 Footwear
Trend Themes
1. Studded Footwear - Studded detailing adds edge to classic footwear styles, elevating their fashion appeal.
2. Contrasting Laces - Boldly colored laces provide a pop of visual interest, making footwear more eye-catching.
3. Individuality in Urban Centers - Consumers in metropolitan areas are seeking ways to express their uniqueness without sacrificing style or practicality.
Industry Implications
1. Footwear - Opportunities in the footwear industry include incorporating bold design elements into classic styles, as well as using contrasting patterns and colors to create visual interest.
2. Fashion and Accessories - Disruptive innovation opportunities in the fashion and accessories industry include finding ways to provide consumers with unique, individualized expression through subtler design elements.
3. Urban Lifestyle - Industries catering to urban lifestyles can benefit from incorporating subtle yet striking design elements into their products and services to meet the demand for individuality and self-expression.