Straw Collective creates furniture that straddles the line between playful and polished. By balancing these two qualities, the pieces become contemporarily unique, perfect for that modern individual or family looking for something to add character and personality to the home.
Launching their debut collection of lighting and furniture during the London Design Festival 2011, Straw Collective showcased their clean aesthetic and quirky touches. A group of extremely talented designers, Straw Collective is made up of Davide Bianchi, Graham Smith, Ola Leander and Sam Hextall. Hailing from backgrounds of graphic design, product design, furniture making and scenic artistry, the four creatives make highly functional and original designs that clearly make a statement.
Although Straw Collective's designs conform to a certain direction, they are surprisingly versatile, allowing them to fit into just about any space.
Playfully Polished Furniture
Straw Collective Creates Quirky and Clean Pieces
Trend Themes
1. Playful-polished Design - The trend of blending playful and polished design elements presents an opportunity to create contemporary and unique furniture pieces.
2. Contemporary Individuality - The trend of seeking contemporary furniture to add character and personality to the home opens up opportunities for creating bespoke, one-of-a-kind pieces.
3. Versatile Aesthetics - The trend of designing furniture that is versatile and adaptable to various spaces creates an opportunity for creating functional and multi-purpose pieces.
Industry Implications
1. Furniture Design - In the furniture design industry, there is an opportunity to innovate by combining playful and polished elements to create contemporary and versatile furniture pieces.
2. Interior Design - In the interior design industry, there is a potential for disruptive innovation by incorporating contemporary, bespoke furniture pieces that add character and personality to spaces.
3. Lighting Design - In the lighting design industry, there is an opportunity to create adaptable and multi-functional lighting fixtures that complement versatile furniture designs.