Not everyone wants to polish off a bottle of wine in one sitting, so Stacked Wines provides a great alternative to re-corking it for later. It essentially breaks up the bottle into four plastic cups that stack up conveniently when all together, hence the name. Each cup is individually sealed and perfectly measured to contain 187 millilitres of wine.
Founded by Matt Zimmer, Jodi Wynn and Doug Allan, Stacked Wines is based in California. Right now, only two Stacked Wines beverages are available: California Merlot or California Chardonnay. As affordable as a regular bottle of wine is, Stacked Wines is convenient and easily portable for picnics and other outdoor adventures.
Although there are plans to expand elsewhere, Stacked Wines is currently available in sunny California.
Broken-Down Bottles
Stacked Wines Splits Typical Alcohol Containers into Four Components
Trend Themes
1. Alternative Wine Packaging - Creating innovative packaging solutions for wine that provide convenience and portability.
2. Fractional Servings - Breaking down traditional wine bottles into smaller, individually sealed cups for portion control and convenience.
3. Outdoor Adventure Beverages - Developing beverages that are specifically designed for outdoor activities such as picnics and camping.
Industry Implications
1. Wine Packaging - The wine packaging industry can explore new ways to package and distribute wine to cater to the changing consumer preferences for convenience and portability.
2. Beverage Packaging - The beverage packaging industry can incorporate the concept of fractional servings into other beverage categories for portion control and on-the-go consumption.
3. Outdoor Recreation - The outdoor recreation industry can collaborate with beverage companies to develop specially designed beverages that are suitable for outdoor adventures.