Butternut Squash Snacks

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From the Ground Up is Introducing Butternut Squash-Based Products

From the Ground Up is introducing two new butternut squash snack product lines that respond to demands from consumers and partners for more vegetables. The new releases include lightly seasoned Butternut Squash Tortilla Chips, which are being introduced in a Sea Salt flavor, as well as Butternut Squash Stalks, a tube-shaped puff snack that's also produced in a Sea Salt variety, as well as Cinnamon.

These plant-based snacks are bound to be full of texture and offer a satisfying better-for-you snacking experience. While there are many chips and puffed snacks on the market that are packed with artificial ingredients and flavors, these gluten-free and vegan-friendly options are nourishing alternatives that are made with real, simple ingredients like cauliflower and squash.
Trend Themes
1. Plant-based Snacks - Disruptive innovation opportunity: Develop new plant-based snack options using unconventional vegetables like butternut squash.
2. Gluten-free and Vegan-friendly - Disruptive innovation opportunity: Create gluten-free and vegan-friendly snack products that use real, simple ingredients.
3. Healthier Snacking - Disruptive innovation opportunity: Design snacks that offer a satisfying, better-for-you snacking experience without artificial ingredients or flavors.
Industry Implications
1. Food Manufacturing - Disruptive innovation opportunity: Explore new methods and technologies to produce innovative plant-based snacks.
2. Health Food Retail - Disruptive innovation opportunity: Offer a wider range of gluten-free and vegan-friendly snack options in health food stores.
3. Snack Food Market - Disruptive innovation opportunity: Introduce healthier snack alternatives to compete with traditional chips and snacks in the market.

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