The Spotify 'Car Thing' has been unveiled by the music streaming company as its first piece of hardware that's targeted towards drivers looking to enjoy their favorite tunes in-car in a more seamless manner.
The unit works by being set up in the car cabin and mounted to the dashboard or air vents to get drivers listening as quickly as possible. The system features an intuitive user interface that includes a touchscreen display, a dial, preset buttons and even voice controls for handsfree changes.
The Spotify 'Car Thing' can connect to a car audio system via a wired connection or Bluetooth and is likely to be a hit amongst drivers who don't have an OEM infotainment system in their car.
Dedicated Car Streaming Devices
The Spotify 'Car Thing' Enables Seamless In-Car Listening
Trend Themes
1. Car Streaming Devices - The development of dedicated car streaming devices like the Spotify 'Car Thing' provides opportunities for companies specializing in car entertainment accessories to create innovative products in this space.
2. Voice-controlled Car Interfaces - The inclusion of voice control in car streaming devices like the Spotify 'Car Thing' highlights the potential for innovation in voice-activated car interfaces, which could disrupt the traditional infotainment systems.
3. Seamless In-car Listening Experience - The emphasis on creating a seamless in-car listening experience with the Spotify 'Car Thing' points to a trend of technology catering to the consumer's desire for convenience while driving.
Industry Implications
1. Automotive Industry - The automotive industry can harness the demand for innovative car entertainment accessories like the Spotify 'Car Thing' to revolutionize their infotainment systems and automate in-car technologies.
2. Consumer Electronics Industry - The development of dedicated streaming devices like the Spotify 'Car Thing' opens opportunities for the consumer electronics industry to expand their portfolio of products to cater to a growing demand for in-car entertainment solutions.
3. Music Streaming Industry - The production of dedicated car streaming devices like the Spotify 'Car Thing' indicates a shift in focus towards consumer preferences for in-car listening, giving music streaming platforms a chance to innovate products that allow them to be a part of drivers' daily routines.