British luxury car manufacturer Rolls-Royce teased its first-ever all-electric vehicle on Wednesday -- an ultra-luxe coupe dubbed 'Spectre.'
Set to launch in late 2023, the teaser images released by the company reveal a far slimmer and more aerodynamic shape than what is typically expected from Rolls-Royce vehicles, which are known for their boxy frames. Considering the car will not be out for another two years, customers can expect it to be equipped with BMW's (Roll Royce's parent company) fifth-generation EV technology. What this means is that 'Spectre' should support battery sizes up to 120 kilowatt-hours with a range close to 400 miles per charge.
According to Rolls-Royce's CEO, Torsten Mueller-Oetvoes, prototypes of the 'Spectre' are nearly ready for public testing, which will include over 1.5 million miles of driving.
Luxury All-Electric Coupes
Rolls-Royce Unveils Its First Electric Vehicle Called 'Spectre'
Trend Themes
1. Luxury Electric Vehicles - The rise of luxury electric vehicles is disrupting the traditional luxury car market, providing an opportunity for companies to invest in sustainable technology and appeal to environmentally-conscious consumers.
2. Aerodynamic Car Design - Rolls-Royce's adoption of more aerodynamic car designs indicates a trend towards sleeker, more energy-efficient vehicles that offer an opportunity for businesses to innovate in the car manufacturing industry.
3. Advanced EV Technology - The development of advanced EV technology, such as BMW's fifth-generation EV technology, presents an opportunity for businesses to invest in research and development and improve the efficiency and range of electric vehicles.
Industry Implications
1. Luxury Automobiles - Luxury automobile manufacturers such as Rolls-Royce must adapt to the growing demand for electric vehicles and sustainable technology to remain competitive in the luxury car market.
2. Electric Vehicle Manufacturing - As the demand for electric vehicles continues to grow, the electric vehicle manufacturing industry presents an opportunity for businesses to innovate in sustainable technology and improve the durability and performance of electric vehicles.
3. Energy Storage - The development of high-capacity batteries for electric vehicles presents an opportunity for businesses to invest in energy storage and improve the efficiency and sustainability of electric vehicles.