There is a good reason why the rocket ships in the series Spaceships by Damien Poulain look to have been crafted by children. The London-based graphic designer and art director worked with a group of kids to come up with the authentic-looking toys. The weird and wonderful creations are certainly nothing that an adult could come up with on his or her own.
Spaceships by Damien Poulain was commissioned by director Johan Kramer for the German bank BVR (Bundesverband der deutschen volksbanken und raiffeisenbanken). Meant for a video, the rocket ships will certainly shake up the straight-laced banking sector. Sometimes it is important to tap into one's inner child, especially when it comes to adult responsibilities such as finance.
Childlike Rocket Ships
Spaceships by Damien Poulain is Imaginatively Weird and Wonderful
Trend Themes
1. Authentic-looking Toys - Creating toys that are authentically designed by children presents an opportunity for companies to tap into the nostalgia and creativity of adults.
2. Weird and Wonderful Creations - Designing imaginative and unconventional products can disrupt traditional industries and appeal to consumers seeking unique and whimsical experiences.
3. Inner Child Engagement - Encouraging adults to embrace their inner child can lead to innovative solutions and fresh perspectives in traditionally serious sectors, such as finance.
Industry Implications
1. Toy Manufacturing - The toy industry can explore opportunities by involving children in the design process to create authentically playful and imaginative products.
2. Creative Product Design - Industries looking to stand out can benefit from creating weird and wonderful products that captivate consumers with their uniqueness and creativity.
3. Financial Services - Embracing a more lighthearted and nostalgic approach in finance can open doors for innovation and connect with consumers who seek a more engaging banking experience.