At CES 2022, Hutech is introducing the Sonic Wave car and set itself apart as a mobility-oriented corporation, a first in the massage chair industry. Hutech's sonic wave car seat exterior was inspired by the sonic wave on massage system and it sees the potential for "the customer's moving space [to become] a complete resting space beyond merely a means of transportation."
The ergonomic design provides a comfortable seating experience with plenty of flexibility with the freedom to move forward, backward, up and down, with additional adjustments that can be made to support the head and legs. In collaboration with Kia, Hutech has been conducting research and applying a complete foot massager to the Kia Carnival High Limousine 4-seater.
Massaging Car Seats
The Hutech Sonic Wave Car Seat Infuses Mobility with Wellness Features
Trend Themes
1. Wellness-focused Car Seats - Car seats with wellness features integrated that positively impact passengers' health and well-being.
2. Mobility-oriented Corporations - Companies shifting their focus towards mobility, creating new opportunities to expand into the transportation industry through innovative and unconventional ideas.
3. Flexible and Customizable Car Seats - Car seats that can be adjusted and customized to accommodate various body types and preferences, providing a personalized experience for passengers.
Industry Implications
1. Massage Chair Industry - Opportunities for massage chair manufacturers to expand into the transportation industry by integrating massage features into car seats.
2. Automotive Industry - Automotive manufacturers can partner with wellness companies to offer car models with wellness-focused features like massage seats, further differentiating themselves from competitors.
3. Health and Wellness Industry - Health and wellness companies can explore the integration of their products into transportation through collaborations with automotive manufacturers, providing opportunities to create innovative products for passengers on-the-go.