Sneakersnstuff had recently worked in collaboration with adidas Originals on an SNS GT sneaker model for the season and the two return with yet another colorway option. The upcoming iteration is designed to celebrate the bustling city of Tokyo, featuring the tones from the official colors of the city's flag.
It is adorned in both purple and white and has the help of costume stylist Keisuke Baba and artist Jun Inagawa. The retro sneakers are specifically designed as a nod to Tokyo's strong football subculture and its U.K. inspiration. The upper is made from suede materials in a hairy texture in the deep purple hue and marked with white leather at the three-stripes branding on the lateral side.
Tokyo-Honoring Soft Textural Sneakers
adidas Originals and Sneakersnstuff Join on Another SNS GT
Trend Themes
1. Textural Sneakers - Opportunity to incorporate soft, textured materials into footwear designs.
2. City-themed Sneakers - Possibility to create sneaker colorways inspired by the official colors of various cities.
3. Collaborative Sneaker Designs - Potential for partnerships between sneaker brands and artists/costume stylists for unique and creative sneaker designs.
Industry Implications
1. Fashion - Using soft, textured materials for sneakers can create opportunities for innovation in fashion design.
2. Sports Apparel - Football-inspired sneakers can be marketed to sports enthusiasts and expand the sports apparel industry.
3. Art - Collaborative sneaker designs can bridge the gap between fashion and art industries to create mutually beneficial partnerships.