The SNEEZE x Très Bien collection brings the streetwear imprint and the poster-sized publication together to craft a selection of sporty streetwear designs. SNEEZE Magazine breaches its own boundaries with some clothing and accessories for the season, tapping the talents of Très Bien while incorporating its own artistic expertise.
Throughout the entire collection is a plethora of branding details that nod to both contributing forces. To launch the SNEEZE x Très Bien collection, there was a launch party that took place in London to celebrate the collaboration. Notably, there are some items in the range that utilize the Color of the Year for 2020 determined by Pantone -- the Classic Blue is featured across some of the apparel.
Logo-Adorned Sporty Streetwear
The SNEEZE x Très Bien Capsule Bring Both Forces Together
Trend Themes
1. Sporty Streetwear - Opportunity to leverage branding details and collaborations to create unique streetwear designs.
2. Branding Details - Incorporating branding details in clothing and accessories can enhance the product's exclusivity and value.
3. Color of the Year - Utilizing Pantone's Color of the Year in fashion collections can increase relevancy and appeal to customers.
Industry Implications
1. Fashion - Collaborating with other brands and incorporating branding details can create unique products.
2. Marketing - Using Pantone's Color of the Year in marketing campaigns and products can increase attention and appeal to customers.
3. Art - Blending artistic expertise with fashion can lead to innovative and creative designs.