A popular sub-genre in fashion known as streetwear is fully represented by the sneaker. Thanks to brands like Nike, Adidas and New Balance, the sneaker industry has evolved into a global fascination and obsession with a dedicated fan base of collectors. Trend Hunter's Sneaker Trend Report looks at the latest concepts, designs, styles, limited releases and collaborations that keep sneaker addicts foaming at the mouth.
Using our 98 PRO Trends and over 1,100 samples of sneaker research, users will gain relevant knowledge and understand cutting-edge topics that generate much interest among sneaker enthusiasts. One example is Branded Graffiti, which shows how street artists and leading footwear brands are collaborating on products that create buzz in the sneaker collector community.
Sneaker Trend Report
Use Consumer-Based Data to Understand Fluctuations in the Footwear Industry
Trend Themes
1. Branded Graffiti - Brands collaborating with street artists to create buzzworthy sneakers for collectors.
2. Sneaker Collecting - The growing trend of sneaker enthusiasts collecting rare and limited-edition sneakers.
3. Collaborative Design - Brands teaming up with designers and celebrities to create unique sneaker collaborations.
Industry Implications
1. Streetwear - The fashion industry trend centered around urban-inspired clothing and sneakers.
2. Sportswear - The industry manufacturing athletic gear and footwear, including sneakers.
3. Luxury Fashion - The high-end fashion industry incorporating sneakers into their collections and collaborations.