The Snapchat Spectacles look to enable users to record point-of-view (POV) video recording capabilities without having them ever touch their smartphone. Announced by the newly named Snap Inc., the Spectacles come in three funky color options and will stream content directly from the frame, to a user's Snapchat story.
The Spectacles are outfitted with a miniature video camera on the corner of the lens that is capable of recording a days worth of activities thanks to the built-in battery pack. They offer a 115-degree field of view to capture the human perspective as it's happening for a more personal approach to social media content.
The Snapchat Spectacles connect to a smartphone via Bluetooth or WiFi to transfer Memories directly. Small lights on the social media sunglasses indicate to those around the wearer that recording is taking place.
Chromatic Social Media Sunglasses
The Snapchat Spectacles Enable POV Phone-Free Recording
Trend Themes
1. Point-of-view Recording - Tech companies can explore wearable devices for point-of-view video recording that can provide users a more immersive, personal approach to social media content.
2. Wireless Streaming - Companies can develop wireless streaming devices that directly transfer recorded memories from wearable technology to smartphones or other devices.
3. Social Media-connected Wearables - There is potential for wearable technology to be developed with social media in mind, allowing for seamless, instant sharing of user-generated content.
Industry Implications
1. Consumer Electronics - Consumer electronics companies can explore the development of wearable devices that offer point-of-view video recording capabilities, similar to the Snapchat Spectacles, in order to appeal to younger, tech-savvy demographics.
2. Social Media - Social media companies can explore the integration of wearable technology into their platforms to allow users to share more immersive and personal content on their platforms.
3. Wireless Connectivity - Companies that specialize in wireless connectivity can develop solutions that allow for seamless transfer of user-generated content between wearable technology and smartphones or other devices.