Sleep with the Fishes

at Jules' Undersea Lodge

This wacky hotel is found 21 feet below the surface of Florida's Key Largo coastal waters. Don't worry about bringing a picnic lunch, either. According to Times Online, "a chef will dive down to cook your meal".

Room with a view? The bedroom has a 42 inch window. Forget the Plasma screen when the real life Discovery Channel is right in front of you. However, couch potatoes need not worry - the common room has a TV with DVD and VCR players.

Not a diver yourself? You can still stay at Jules'. Their website reassures that "even guests who have never scuba dived before can stay in Jules' Undersea Lodge. A pleasant three hour class acquaints non-certified divers with the equipment and simple procedures necessary to comfortably dive in the company of the Lodge's dive instructors."
Trend Themes
1. Underwater Tourism - There is an opportunity in the travel and tourism industry to offer unique underwater experiences, such as underwater hotels or restaurants.
2. Dive Training for Non-divers - There is an opportunity in the education and training industry to offer dive training for non-certified divers, allowing them to participate in underwater activities more comfortably and safely.
3. Underwater Culinary Experience - There is an opportunity in the food and beverage industry to offer unique culinary experiences, such as cooking and serving underwater, to attract adventurous diners.
Industry Implications
1. Travel and Tourism - The travel and tourism industry can offer unique underwater experiences, such as underwater hotels or restaurants.
2. Education and Training - The education and training industry can offer dive training for non-certified divers, allowing them to participate in underwater activities more comfortably and safely.
3. Food and Beverage - The food and beverage industry can offer unique culinary experiences, such as cooking and serving underwater, to attract adventurous diners.

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