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Sky Broadband Gigafast Launched with 900MB/s Speeds

The Sky Broadband Gigafast service has been announced by the brand in the UK as its fastest-ever offering that promises to deliver impressive performance for families spending increasing amounts of time online.

The service will deliver speeds of up to 900MB/s and will accommodate up to 120 devices being connected at once thanks to the Sky Broadband Hub. This makes the service great for family households or homes with a growing number of smart solutions. Subscribers can lock in a rate of £55 per month for 18-months by signing up now.

The Sky Broadband Gigafast service is positioned as being 25-times faster than the brand's Superfast 35 package and will deliver impressive performance in every room of the house. The package comes with a Speed Guarantee that will enable subscribers to claim a month's subscription back if the speed falls below 600MB/s.
Trend Themes
1. Increased Internet Speeds - The launch of Sky Broadband Gigafast with 900MB/s speeds highlights the increasing trend of faster internet speeds.
2. Smart Home Connectivity - The ability to connect up to 120 devices with the Sky Broadband Gigafast package showcases the trend of smart home connectivity.
3. Subscription Guarantees - The Sky Broadband Gigafast package's Speed Guarantee represents a trend towards subscription services that offer performance guarantees.
Industry Implications
1. Telecommunications - The telecommunications industry can benefit from offering faster internet speeds and performance guarantees for their services.
2. Smart Homes - The smart home industry can leverage ultra-speedy internet packages like Sky Broadband Gigafast to power more connected devices and enhance consumer experiences.
3. Subscription Services - The increasing trend towards performance guarantees in subscription services creates a disruptive innovation opportunity for companies to offer unique value propositions to their customers.

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