Launched in 2007 in San Francisco, Skout is a mobile applications that empowers individuals to expand their social circle. Since it's launch, Skout has extended its reach globally and is now active in more than 180 countries worldwide, being used in 14 different languages.
Skout works by introducing others for the user to chat with based on location, with the user needing to merely "shake" their smartphone in order to chat.
The innovative friendship-seeking application is one of many that are emerging to solve the issue of forming new, meaningful adult friendships. Although most consumers live in dense urban areas, the fast-paced daily routines of many make it difficult to find time to dedicate to meeting new people.
Location-Based Social Chat Apps
Skout is a Mobile App for Expanding One's Social Circle
Trend Themes
1. Location-based Social Chat Apps - Opportunity to develop new social chat apps with advanced features for users to expand social networks globally.
2. Innovative Friendship-seeking Applications - Opportunity to create friendship apps that cater to specific interests or demographic groups.
3. Convenient Social Networking - Opportunity to develop apps that easily connect users with individuals nearby through geolocation.
Industry Implications
1. Mobile Applications - Opportunity for developers to create innovative mobile apps for people to expand social networks and form meaningful connections.
2. Social Networking - Opportunity to enhance the social networking space with new forms of connection, like location-based social chat apps.
3. Adult Friendships - Opportunity to create apps that cater specifically to adults seeking to form new, meaningful friendships in a convenient and effective way.