In an effort to continue expanding its more upscale offerings, McDonald's has replaced one of the spicy sandwiches from its Signature Crafted lineup and introduced a garlicky new dish. Heavy on both garlic and cheese, the new sandwich is perfect for those who aren't afraid of a little post-meal garlic breath.
The Signature Garlic White Cheddar Sandwich is the newest addition to McDonald's Signature Crafted line and replaces the chain's previous Signature Sriracha Sandwich. The garlicky new addition comes with a tasty combination of garlic aioli, garlic chips, white cheddar cheese, a slice of tomato, lettuce, and the customer's choice of protein. Finally, the whole thing is served on an artisan bun, which is a nice change from the usual sesame.
Garlic-Heavy Fast Food Sandwiches
McDonald's New Signature Crafted Sandwich is All About Garlic
Trend Themes
1. Garlic-heavy Fast Food - Opportunity to develop similar dishes heavy on unique flavors to cater to customers looking for a departure from typical fast food fare.
2. Upscale Fast Food Offerings - Opportunity for fast food chains to expand their offerings and cater to customers seeking more premium options.
3. Artisanal Fast Food Buns - Opportunity for fast food chains to differentiate themselves from competitors by offering unique and higher-quality buns that elevate the overall sandwich experience.
Industry Implications
1. Fast Food Industry - Opportunity for fast food chains to continue innovating and differentiating themselves to remain competitive in the market and cater to customer preferences.
2. Food and Beverage Industry - Opportunity to cater to changing consumer tastes and preferences for unique and flavorful dining experiences in all segments of the food and beverage industry.
3. Artisanal Bakery Industry - Opportunity to capitalize on the trend of artisanal buns in the fast food industry by supplying high-quality buns to fast food chains and differentiating themselves from traditional bakery products.