Nike introduces a new design of the classic Shox TL sneaker model and the colorway is vibrant, capturing the same look of a sunset. The overall design is inspired specifically by the Florida sunsets and designer Sean McDowell turns it into a gradient tonal finish across the paneling sneakers.
The uppers feature blended hues of yellow, orange, and red, contrasted by streaks of black across the uppers, including the tongue tab, the heel, lining, the signature Shox sole unit, and the branding Swoosh across the side outlined by yellow. The Shox technology by the brand made its debut during the mid-80s and thrived in the 00s. Additionally, the uppers are constructed from synthetic and mesh materials.
Gradiant Tonal Bouncy Sneakers
Nike's Shox TL Sneakers Boast a Colorway Recalling the Sunset
Trend Themes
1. Gradient Tonal Sneakers - Opportunity to incorporate gradients and tonal finishes in sneakers to create vibrant and unique colorways.
2. Inspired-by-location Sneakers - Opportunity to design sneakers inspired by location-specific color palettes and landscapes for a more meaningful and unique design.
3. Reviving Classic Sneaker Models - Opportunity to introduce new design elements to classic sneaker models to appeal to a wider audience and create a refreshed look.
Industry Implications
1. Footwear Industry - Opportunity for footwear brands to incorporate vibrant and unique colorways with gradient and tonal finishes to set themselves apart in a crowded market.
2. Tourism Industry - Opportunity for tourism brands to collaborate with footwear brands to develop location-inspired sneakers as unique souvenirs that capture the essence and palette of a specific location.
3. Fashion Industry - Opportunity for fashion brands to incorporate fresh design elements in classic sneaker models to revitalize a classic look and appeal to a wider, younger audience.