Explorative Fall Technical Apparel

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ASRV Launches the Shake the Spirit Capsule for Fall 2022

ASRV introduces its latest collection designed for the Fall 2022 season entitled Shake the Spirit and it is packed with elevated sportswear shapes that spotlight two new textile technologies. This includes the Tech-Terry and Core Fabric options as the versatile range is led by both accessories and apparel options.

The brand highlights aesthetics and utility in terms of function for the season. The progressive materials are bold in design and feature familiar patterns to help with cushioning any aches or pain whilst exploring. This also simultaneously inspires a push towards the mentality of athletes at any leel. Athletes are able to mix and match the different pieces that help propel them to better perform to their own standards during any journey.
Trend Themes
1. Tech-terry Textile Technology - Opportunity to disrupt the athletic apparel industry with a new textile technology blend that features superior padding and comfort for athletes on any level.
2. Core Fabric Textile Technology - Opportunity to innovate the athletic apparel industry by creating a new textile technology that is durable, versatile and delivers optimal performance to athletes.
3. Accessories and Apparel Combination - Opportunity to disrupt the fashion industry by blending accessories and apparel that provide both utility, function, and aesthetics for athletes during any journey.
Industry Implications
1. Athletic Apparel - ASRV is revolutionizing the athletic apparel industry by using two new textile technologies and innovative design that improve both aesthetics and utility during workout sessions.
2. Sportswear - Innovative sportswear with cutting-edge textile technologies such as Tech-Terry and Core Fabric is set to inspire athletes during their journeys to push to better perform to their own standards.
3. Fashion - ASRV's new collection, Shake the Spirit, offers both utility and function, and blends accessories and apparel, providing a new way of approaching how fashion meets function for athletes and explorers alike.

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