Extra-Fruity Wintertime Lemonades

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These Shake Shack Lemonades Come in Three Flavors

These new Shake Shack lemonades are being launched as a series of refreshments perfect for patrons to enjoy this winter when looking to enjoy a taste of warmer weather. The lemonades include the returning Blood Orange Lemonade alongside the new Pomegranate Sweet Basil Lemonade and the Sunset Lemonade, which are all crafted with house-made lemonade and real fruit juices. Each of the lemonades are priced at $3.99 for a small and $4.99 for a large, and can also be ordered as a Fifty/Fifty, which mixes your choice of lemonade with Organic Harney & Son's black tea.

The new Shake Shack lemonades are a taste refreshment option that are only being launched at participating locations for a limited time.
Trend Themes
1. Fruit-infused Lemonades - Opportunity for food and beverage companies to capitalize on the growing demand for refreshing fruit-infused lemonade beverages especially during the winter season.
2. Limited Edition Beverages - Opportunity for companies to offer limited edition beverages to drive impulse purchases and create a sense of exclusivity among customers.
3. Non-alcoholic Specialty Drinks - Opportunity for bars and restaurants to expand their non-alcoholic drink menu offerings to cater to the growing demand for specialty drinks and mocktails.
Industry Implications
1. Food and Beverage - Food and beverage companies can innovate and formulate new fruit-infused lemonade flavors to cater to growing customer demands for refreshing non-alcoholic specialty drinks.
2. Quick-service Restaurants - Opportunity for quick-service restaurants to add limited edition lemonade flavors to their menu offerings to drive sales and increase customer loyalty.
3. Bars and Restaurants - Bars and restaurants can innovate and include more non-alcoholic specialty drink options to their menu offerings to cater to the growing demand for non-alcoholic alternatives.

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