The San Francisco Museum of Modern Art, better known as SFMOMA, is working to share the bulk of its expansive collection through a new service called 'Send Me SFMOMA.' By sending an SMS message to a designated number with the message "Send me [blank]", art-lovers will receive images of artwork that fits the request from SFMOMA's tremendous collection.
SFMOMA current houses 34,678 artworks. At any one time, the physical museum can only display 5 percent of that haul, and even still that 5 percent requires walking nearly seven miles to experience in totality. Displaying the entire collection would take seventeen more SFMOMA buildings, and spectators would have to walk 121.3 miles to see everything. Rather than working to achieve that quixotic goal, Send Me SFMOMA gives people access to the complete collection curated by keywords and available even without data access — all one needs is a cell signal.
Text-Based Art Discovery Services
'Send Me SFMOMA' Uses SMS to Pass Along Modern Artworks
Trend Themes
1. Text-based Art Discovery Services - The trend of using SMS services to share and discover art collections, providing accessibility and convenience for art-lovers.
2. Expanded Art Accessibility - The trend of utilizing technology to give people access to complete art collections regardless of physical limitations, allowing for a more inclusive art experience.
3. Curated Art Discovery - The trend of curating art collections based on keywords and providing personalized art recommendations through text-based services, enhancing the user's art exploration.
Industry Implications
1. Museum and Gallery - Museums and galleries can leverage text-based art discovery services to widen their audience reach and provide a more interactive and immersive art experience.
2. Telecommunications - Telecommunications companies can explore partnerships with art institutions to develop SMS-based art discovery platforms, creating new revenue streams and enhancing customer engagement.
3. Mobile App Development - Mobile app developers have an opportunity to create innovative art discovery apps that utilize text-based services, providing users with a unique and accessible way to explore and engage with art collections.