Nicole Trunfio models for the Sass & Bide Denim A/W 2011 Collection. Hair makes a big statement in these photos, using dried leaves and branches as funky organic hair props.
The Sass & Bide Denim A/W 2011 Collection is filled with lovely jean looks that exude softness and comfort. The different jean styles include bell-bottoms, button-down shirts, long, ripped shorts, short shorts and fitted skinnies.
Implications - One of the best ways to draw attention to a brand is by featuring advertising that strongly contains avant-garde elements. By having advertising that forces consumers to look closer to figure out what is going on, the brand generates strong awareness from detailed observation.
Hay-Hair Lookbooks
Nicole Trunfio for Sass & Bide Denim A/W 2011 Collection
Trend Themes
1. Avant-garde Advertising - Brands can generate strong awareness by featuring advertising with avant-garde elements, forcing consumers to look closer and engage in detailed observation.
2. Organic Hair Props - Using dried leaves and branches as funky organic hair props can make a big statement in photo shoots and fashion campaigns.
3. Soft and Comfortable Denim - The trend of soft and comfortable denim, seen in the Sass & Bide Denim A/W 2011 Collection, offers opportunities for brands to create stylish yet comfortable jean looks.
Industry Implications
1. Fashion - The fashion industry can incorporate avant-garde advertising and organic hair props to create unique and attention-grabbing campaigns.
2. Beauty - Beauty brands can explore the use of organic hair props to create innovative hairstyles and inspire new trends.
3. Retail - Retailers can tap into the trend of soft and comfortable denim to offer customers stylish and comfortable options for their wardrobe.