Flawlessly Sandy Editorials

Polly Hanrahan Photographed Saoirse Cleary for C-Heads

Polly Hanrahan photographed the flawless Saoirse Cleary romping through Camber Sands, a beach located in East Sussex, England, for an exclusive C-Heads editorial.

Have you ever heard the phrase, "She's the type of girl that men want to have and other women want to be" or something along those lines? Normally, I reject sentiments such as these, because they're incredibly reductive and erase the diversity of beauty by suggesting there's only one type of attractiveness. However, that logic went out the window when I looked at Saoirse Cleary, a woman so beautiful it's hard to look directly at her. With thoughtful, introspective eyes framed by long lashes, a full, bow-shaped mouth and high, intelligent cheekbones, Cleary is the definition of Patrician beauty ideals.

Thanks to Hanrahan's liberal use of natural light, and Cleary's soft hand while applying her own makeup, this editorial takes on a hazy, luscious quality that cannot be replicated.
Trend Themes
1. Patrician Beauty Ideals - The trend of celebrating traditional beauty standards, such as Patrician beauty, creates an opportunity for disruptive innovation in the beauty industry.
2. Natural Light Photography - The trend of using natural light in photography creates an opportunity for disruptive innovation in the photography equipment industry.
3. DIY Makeup Application - The trend of self-learning and DIY beauty creates an opportunity for disruptive innovation in the beauty education industry.
Industry Implications
1. Beauty Industry - The beauty industry can take advantage of the Patrician beauty trend to create new products and services that cater to and celebrate traditional beauty standards.
2. Photography Equipment Industry - The photography equipment industry can develop new products and services that enhance the use of natural light in photography, capitalizing on the natural light photography trend.
3. Beauty Education Industry - The beauty education industry can provide new tools and resources that enable individuals to learn and practice DIY makeup application, leveraging the trend of self-learning and DIY beauty.

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